
Television critics across the country slammed the performance for its "appalling lack of musicality," for its "vulgarity" and "animalism." The Catholic Church took up the criticism in its weekly organ in a piece headlined "Beware Elvis Presley." Concerns about juvenile delinquency and the changing moral values of the young find a new target in the popular singer.
After Berle's show, Ed Sullivan, whose variety show is one of television's most popular, declares that he will never hire Presley. In August, Sullivan reversed his decision - however when he appeared on the show for an unprecedented $50,000, three-show contract, he was shown from either a far away distance, or in the case of the final show - only from the waist up, as to not offend the morals and sensibilities of 1950's America.
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